edge.by truckaurbus.

For tyre, battery and body makers

Which build won the operator, and why, by class and district: the Counter reads the register's enquiries and the outcome loop's answers, and shows you the fitment that lost.

Figures on this page were counted on 12 September 2026.

why you lost, by class

Three questions you ask

  1. When an operator chose the other truck, was it the tyres, the battery or the body that swung it?
  2. Which classes and districts are moving, and on which chassis?
  3. How does our fitment show up in what operators actually ask about?

What answers them

Launch reception and dealer performancePilot

The Counter

How a launch landed in its first 72 hours in verified operators' own language, and how each of your dealers handled real enquiries: response time, callback rate, stock accuracy. It is the on-ramp to Why we lost at the same seat. Thin until enquiry volume grows.

Unit and band
Priced by category and book size. The desk quotes.
per maker a year
Now
The makers' sites are read nightly, the wire and the price ledger are live, dealer enquiries are logged with their timings.
The Counter

Why we lostNext

The Counter

Verified operators who considered your truck and bought another, by district and variant: the truck that won, the reason they give, and how your dealer handled the enquiry. For sale now to a design partner: your own enquiry funnel through the outcome loop from the day you sign, the operator panel, and the register's traffic. The grade moves as the outcomes arrive.

Unit and band
Priced by category and book size. The desk quotes.
per maker a year
Now
The outcome loop is being built on the consumer site; the workspace and schema follow so a partner's funnel has somewhere to land.
The Counter

Demand by districtLive

The Counter

Where a segment's demand is moving month by month: the register's intent now, from compares, finance asks and callbacks by PIN. VAHAN registrations and e-way bill volumes join when they are ingested, each with its own grade. Sold as part of Why we lost or on the API.

Unit and band
included
included with Why we lost; district feeds on the API for members
Now
The register's intent is live; the public joins are next.
The Counter

What you pay for today

Mystery shopping, dealer hearsay and a quarterly research report written from the same three dealers everyone else calls.

A worked example

Sign a seat in your category. Your tenant fills from the outcome loop by class: what the operator compared, what they bought, and the reason in their own words, with the fitment named where it was. The demand feed by district comes on the API.

The other buyers: For lenders, For insurers, For leasing companies, For makers, For fleets, For dealer groups, For analysts and rating agencies, For governments and regulators, For the press

Talk to the desk.

Tell us who you are and the decision you are pricing. The first conversation costs nothing. A reply comes on working days.

Or write to [email protected].